Kerala, 14 October 2020

• Customer trust in Wings gains speed from 10 lac customers in 14 years, to latest 15 lac in just 6 years
• Honda, the undisputed Market leader of Kerala, further extends leadership in the new normal
• Leading scooterization, 64% of Kerala’s customers are buying scooters (vs. 29% all India)
• Every 2^nd scooter customer in Kerala now trusts only Honda (Activa 6G, Dio and Activa 125 BS-VI)
• New surprize: Honda’s debut 350cc premium motorcycle H’ness now rides into Kochi at Honda’s Big Wing

Kerala, 14 October 2020: Celebrating the biggest vote of trust of customers in the Wing mark in God’s own country, Honda Motorcycle and Scooter India Pvt. Ltd. (HMSI) today announced that its cumulative sales have crossed the momentous 25 lac units mark in Kerala.

Interestingly, Kerala’s love for Honda 2Wheelers India as the No. 1 two-wheeler brand has only grown stronger in the 2 decades. While it took Honda 14 years to add the first 10 lac customers in Kerala (2001 – 2014), the next 15 lac customers have joined the growing Honda family in just a little over 6 years. Supporting this growth has been Honda’s focus to nearly double of its sales and service network to over 250 touchpoints in the state in just the past 6 years.

Thanking customers for their love, right from its maiden scooter Activa in 2001 to our latest BS-VI models and sharing update on Honda first premium Big Wing in Kerala, Mr. Yadvinder Singh Guleria, Director - Sales and Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “Honda is delighted to be the first choice of two-wheeler customers in Kerala. With new BS-VI lineup boosted by revolutionary technologies like eSP, long list of patents, segment first features, significant mileage up and two-wheeler industry’s first 6-year warranty package, A Quiet Revolution by Honda has won the hearts of customers across motorcycle & scooter segments. Celebrating the love of 25 lac customers in Kerala and sparking festivities, Honda is upping the joy further with limited period 6 attractive offers with great savings up to Rs. 11,000 for our customers.”

Honda celebrates overwhelming Customer trust with Super 6 offer

Celebrating this milestone, Honda 2Wheelers India is now started festivity for its customers in Kerala with Honda Super 6 Offer -  an irresistible bouquet of 6 attractive offers. Honda is giving opportunity to its customers to save upto Rs. 11,000 under its limited period offer only till November’20 end. Customers can avail up to 100% finance with lowest ever interest rates, choose 50% discount on EMI scheme, get cashback up to Rs. 5,000 on credit card or debit card EMI, or snatch up benefits up to Rs. 2500 on purchase through Paytm as well.

Honda’s new H’ness-CB350 thrills mid-size motorcycle fans in Kerala!

Barely a fortnight since its global unveiling, Honda 2Wheelers India first roar in the 350cc mid-size motorcycle H’ness-CB350 has got a big thumbs-up by mid-size motorcycle enthusiasts in Kerala. H’ness-CB350 is set to attract the mid-size motorcycle enthusiasts of Kerala exclusively from the Big Wing Topline – Honda’s premium motorcycle sales & service network at Kochi.

20 years on… Honda drives the scooter & motorcycle demand in Kerala from front

Catering to rising personal mobility needs of customers, HMSI continues to drive scooter and motorcycle demand in Kerala. Now over every 3rd two-wheeler customer in the state buys only Honda two-wheeler. When it comes to scooters, every 2nd scooter customer in Kerala trusts only Honda. Marking a strong presence across the state are Honda’s 256 touchpoints (both dealerships and authorized service centers). As more customers enquire online for bookings and purchase in view of the approaching festive season, Honda dealerships across the state are now bringing contactless customer experience, online booking and services like home test rides etc. for added safety and convenience of customers.

* Savings calculated on specific loan amount and tenure against general scheme in market. Savings may vary as per loan amount & tenure.

For more information, contact: public.relations@honda2wheelersindia.com