Honda Rapidly Expands Production to meet demand

Tapukara, February 14, 2012

• Production expanded by another 0.6 million units annually at 2nd Plant
• HMSI cumulative production capacity now reaches 2.8 million units annually
• Rapid expansion to meet high demand of Honda products by waiting customers
Tapukara, February 14, 2012: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), the only two-wheeler company of Honda in India, held a line-off ceremony today with the second phase of production operations at its second two-wheeler production plant in Tapukara Industrial Area, Rajasthan.  
With the start of operations of second phase, HMSI has invested more than Rs. 1000 crore at the 2nd plant and doubled the annual production capacity of this plant to 1.2 million units. The second assembly line inaugurated today is flexible to manufacture both scooter and motorcycle models. HMSI will be manufacturing the Activa (110cc), CB Twister (110cc) and CB Shine (125cc) from this plant, in addition to existing Manesar plant. This plant has generated over 3,500 associates at second phase of full capacity.  
Honda’s second two-wheeler plant is located at the Tapukara Industrial Area of Rajasthan which is approximately 90km from Delhi (40 kms from Manesar plant). On the occasion, Mr.NK Rattan, Vice President, Sales and Marketing, added “The plant initially started the operations on July 11, 2011 with initial annual production capacity of 0.6 Million units. Further to meet growing demand of customer, 2nd phase with 0.6 million units capacity is started today making the total capacity to 1.2 million. With this, we shall be able to service our customers of Activa and CB Shine in more speedily manner”.  
Utilizing production technologies refined at the first plant as a starting point, HMSI has improved process ergonomics, employed more advanced automation, and introduced die casting in-house along with aluminum painting and other measures to increase the operating efficiency at this plant. It is also more environmentally responsible plant and pro-actively reduces energy consumption during production by employing environment friendly measures such as rain water utilization & waste water recycling.  
In order to further realize Honda’s vision to provide good products with speed and affordability, Honda’s third plant at Bangalore area was earlier announced in September 29, 2011. The third plant is scheduled to become operational in the first half of 2013, with annual production capacity of 1.2 million units.  
This capacity expansion plan will increase HMSI’s total annual production capacity to 4 million units, including 1.6 million units at the first plant, 1.2 million units at the second plant and 1.2 million units at the third plant, preparing HMSI for further and rapid growth of the market.  
About Honda Motorcycle & Scooter India Private Ltd. (HMSI)  

Establishment:

August 1999

Head office:

IMT* Manesar, District Gurgaon, Haryana, India

Capitalization Ratio:

100% Honda Motor Co., Ltd.

Representative:

Keita Muramatsu, President & CEO, HMSI

Business Activities:

Production and sales of motorcycles and scooters

Network:

1364 outlets as on Feb 14, 2012
(475 dealerships, 462 branches / sub-dealers, 427 ASCs)

Models:

Automatic scooters – Dio, Activa, Aviator
Motorcycles – CB Twister, CB Shine, CBF Stunner, CB Unicorn,
CB Unicorn Dazzler, CBR 250R
Big Bikes – CB1000R, CBR 1000RR Fireblade, VFR 1200F

Sales Plan FY11-12

21.05 lac units (27% growth over 16.56 lac units in FY10-11)

 
* IMT = Industrial Model Township

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