Honda gives Chandigarh a new address for safe riding
Chandigarh, February 13, 2015
• Daily practical training for females to empower their freedom of movement! • Customized road safety modules for children – the key influencers in every family • Honda safety instructors impart practical & theory training for all age groups on a daily basis |
Chandigarh, January 30, 2015: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today inaugurated the newly renovated Children Traffic Park at Sector-23, Chandigarh in association with the Chandigarh Traffic Police. This is Honda’s first traffic-park in Punjab and Haryana and aims at spreading awareness on safe and responsible two-wheeler riding habits in the city. |
Present at the inauguration of the renovated Children traffic park were Chief Guest Mr. R.P. Upadhyaya - IPS, Hon’ble Inspector General of Police, UT, Chandigarh and Guest of Honour Mr. Yadvinder S. Guleria, Vice President - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) |
The insights that Honda has gained while educating more than 1.2 lac people at its 6 traffic parks across India have been applied at the Chandigarh Children traffic park. |
Elaborating more on this, Mr. Yadvinder S. Guleria – Vice president, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “Honda observed that large number of females want to learn riding in a safe and organized set-up so that they can ultimately become independent. For instance, over 2000 females learnt safe two-wheeler riding within 22 days in Delhi. Children too are very enthusiastic learners and effective ambassadors of road safety in their family. Taking this learning further, Honda will provide a Lifetime Safety Education to all age-groups in Chandigarh with a special focus on women and children.” |
Key initiatives by Honda at the renovated Chandigarh traffic park will be: |
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About Road Safety Promotion by Honda: |
For Honda, promoting road safety has been a global priority since 1970. In India, Honda has educated more than 4 lac people on Safe Riding since 2001. As a next step, Honda has adopted 7 traffic parks across India. These are located at Jaipur, Chandigarh, Bhubaneswar, Cuttack, Yeola and two traffic parks at Delhi (Roshanara Bagh and Baba Kharak Singh Marg). Till date, Honda has trained more than 1.2 lac people on road safety |
Honda has recently won 2 prestigious awards “CSR initiative towards road safety - Two Wheeler” (at Bloomberg TV Autocar India Awards 2015) and CSR Leadership Award (at Think Odisha Leadership Awards 2014) for its contribution towards Road Safety & Traffic Training. |
For further information, contact: PUBLIC RELATIONS DEPARTMENT public.Relations@honda2wheelersindia.com |